Press Release - July 24, 2008

eVŌC INSIGHTS LAUNCHES NEW WEBSITE: http://www.evocinsights.com

SAN FRANCISCO, CA —July 24, 2008— eVŌC Insights is pleased to announce the launch of our new Website. eVŌC provides Voice of the Customer research to deliver actionable insights into the behavior, thoughts and attitudes of your customers. Our services include the following:

Web-Based Testing

  • Site Evaluation
  • Competitive Assessment
  • Intercept Survey
  • Prototype Testing
  • Home Page Survey
  • Brand & Concept Test
  • Open Web Research
  • Online Benchmarking

Lab-Based Testing

  • In-Depth Interviews
  • Usability Labs
  • Focus Groups
  • Eye-Tracking
  • Card Sorting
  • Persona Research

Consulting Services

  • Expert UI-Review
  • UI Consulting

VISIT OUR NEW WEBSITE: http://www.evocinsights.com

For more information about eVŌC Insights, please contact Liz Webb at liz.webb@evocinsights.com.

Benchmarks

Benchmark for satisfaction on Intercept Surveys for highest performing sites is 81%. Likelihood to return for highest performing sites
is 96%.

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Case Study

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"Over the last three years, we have worked extensively with eVŌC Insights to help us with a broad range of research needs. The consultants at eVŌC are very effective at both strategic and tactical levels, and have strong knowledge of our industry and of Web best practices in general. The insights gained have impacted our business strategy and have resulted in clear improvements on key performance measures such as online conversion. We highly recommend the team at eVŌC."
Barrie Seidenberg, President / CEO, Viator.com

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